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Duncan - The Low Carbon Economy Ltd

12 Jan 2009 02:01:17

The environmental impact of Google searches - or not

The Times says that doing two Google searches has The Times says that doing two Google searches has

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Duncan wrote:

12 Jan 2009

Or not - check out this response by itself.

Frankly, I'm disappointed in The Times. It seems that they failed to check their figures with Google before publishing the story. Not only is that poor reporting - it's a cynical attempt to gain traffic and therefore revenue by exploiting the carbon issue.

Not only does this serve to misinform - not everyone will read the Google response - but it makes people tired of the carbon footprint issue.

Personally, I'd like to know what the carbon footprint of this whole ridiculous-waste-of-time story is. The one positive in the story's favour is that it helps spread awareness of the carbon impact of almost everything we do.

Duncan wrote:

20 Jan 2009

Just a quick follow-up - here's an official .

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