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The Low Carbon Economy Ltd

28 Sep 2009 11:09:08

Water waste campaign launched

Water waste campaign launched
A new initiative to reduce the amount of water people use in the UK has been launched.

The campaign has been set up by the Department for Environment, Food and Rural Affairs and is being fronted by TV presenter Kate Humble.

Both environmental and financial benefits of decreasing water waste are being focused upon in the project.

Entitled Act on CO2, the scheme aims to reduce carbon emissions while cutting down on the average annual household use of more than 100,000 litres of water.

Humble commented: "Water is a precious resource but we all waste too much of it. Saving water at home doesn't need to be a big sacrifice - just spending one minute less in the shower can make a big difference.

"Simple changes can really add up to a better environment - meaning more water for the wildlife and countryside around us as well as saving on carbon emissions generated in the treatment and transportation of water to our taps."

The average person in the UK uses 23 litres more water every day than people in Germany.



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