31 Mar 2010 10:03:52
Green incentive for 250,000 staff
Thousands of employees of some of the UK's major businesses are to benefit from 'green perks' as part of a pilot scheme to encourage employees to insulate their homes.
Insulate Today is run with Sainsbury's Energy and the government's ACT ON CO2 campaign and aims to provide cheaper offers and incentives for 250,000 workers at Accenture, Aviva, HSBC and Sainsbury's.
If it proves to be successful, more companies may join the scheme.
According to the Department of Energy and Climate Change, UK households wasted £500 million in energy bills through poor insulation in 2009 and could save £160 every year with loft and cavity insulation.
The department aims to get every person in the UK to insulate their homes by 2015.
David Hall, campaign director of We Will If You Will, said the scheme "brings together a coalition of some of the UK's biggest employers, helping us to target a massive audience through established and trusted channels of communication".
He added that it "is a great opportunity to cut the nation's carbon footprint and cut our energy bills".http://tinyurl.com/yagfdgw