23 Nov 2009 12:11:06
Climate change advertising campaign launched
The final stage of the government's Act on CO2 campaign is to be unveiled today (November 23rd).
More than 9,000 adverts will appear on billboards across England showing how Britain could soon see an end to its traditional seasons because of climate change.
According to the Department of Energy and Climate Change, the adverts will silence sceptics who doubt the impact of greenhouse gases.
Energy and climate change minister Joan Ruddock explained the posters brought the issues of climate change to people's doorsteps, highlighting that it is a danger that will affect everyone as opposed to just distant countries.
She said: "With just 13 days before the crucial Copenhagen talks begin it is essential that we are all informed and aware of the threats posed to us by serious climate change.
"Our new Act on CO2 campaign shows how serious it is, but it also shows that we can all do something about it."
The billboard campaign follows on from the government's broadcast adverts, in which officials attempted to educate the public about the catastrophic dangers of climate change.