19 Oct 2009 11:10:31
Cameron makes case for green consumer revolution
David Cameron has listed five ways in which consumers in the UK can help the country achieve its low carbon targets.
In a speech to the Sustainable Consumption Institute conference, the Tory leader said that transparency and going against human nature are possible approaches towards launching a 'green consumer revolution'.
Other ways to achieve this goal include offering the "right" incentives, being realistic in setting goals and targets and encouraging sustainability through profit motives.
Mr Cameron also announced plans to set up a working group on environmental issues, which is to be led by shadow energy minister Greg Barker.
The leader of the opposition said: "My message to you today is one of optimism tinged with urgency. Yes, our resources are low. Yes, our planet is in peril. And yes, the alternative to action doesn't bear thinking about.
"But look at what's on our side. Businesses [that] can make a difference. Consumers who want to make a difference. And a Conservative Party who wants to help both make that difference."http://www.conservatives.com/News/News_stories/2009/10/Cr...