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Sustainable Carbon

Velotex fuel switching project


Situated in the Itabaiana municipality in the country-side of the state of Sergipe, Velotex
Ceramic is a small enterprise that manufactures more than 30 types of blocks, bricks and
structural ceramic tiles for the regional market.

The enterprise is located in the Agreste of Itabaiana, a region containing the native
vegetation of Caatinga and some remaining species of the Mata Atlantica. For many years,
Velotex Ceramic consumed, on average, 1400 m³ of native wood per month as fuel for its
Hoffman kilns. Poor forest management that compromises the vitality of the Caatinga is one of the main environmental issues of the region. Deforestation has negative impacts on the Agreste biome, leading to the extinction of various plant and animal species and
contributing to atmospheric greenhouse gas emissions.

To lessen its impact on the environment, Velotex Ceramic was one of the pioneers in ceasing the use of native wood and switching to renewable biomass, e.g. sawdust (i.e. small wood residues), bamboo, and coconut shell. Velotex Ceramic will generate thermal energy while promoting the conservation of the Caatinga and reducing greenhouse gas emissions.

This project will reduce approximately 317,745 tons of CO2 equivalents over the ten year
crediting period, which began in 2006.


• Partners with local nature conservancy group
• Donation of materials to community organizations like the church, fire and police departments indicate strong communal commitment
• Local soccer field has been created
• Safety engineer was hired to write an occupational health and safety plan for the ceramic factory
• A new kiln completed at the end of 2010, increasing production
• Reuse and filtration of industrial by-products lessens environmental impact further

The full case study details can be downloaded.


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