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Pavegen Systems Ltd

28 Aug 2013 06:08:31

Energy from footsteps and hybrid cars compete with wind and world’s fastest yachts for attention at America’s Cu

Pavegen Systems, the award-winning energy harvesting company will be showcasing its unique technology at the Americas Cup, the prestigious high-tech sailing competition beginning July 4th in San Francisco. Luxury hybrid car manufacturer Lexus, a sustainability partner to the event, has commissioned Pavegen Systems to power an interactive game where spectators compete to race a virtual Lexus car using off-grid energy generated from their footsteps.

Pavegen’s involvement in the prestigious sailing event, marks another milestone for the company, which recently pulled off a major coup by converting the energy from the footsteps of 37,000 runners and spectators at the 2013 Schneider Paris Marathon. This year’s 34th America’s Cup, being organised by the 2010 winner Larry Ellison, leader of Team Oracle, sees the introduction of vast carbon fibre, multihulls with solid fixed-wing sails, allowing the boats to reach up to 50 miles per hour, all under the power of wind.

Laurence Kemball-Cook, 27, founder and CEO of Pavegen: “The Americas Cup, where the world’s best sailors compete using high-tech machines powered by renewable energy, is a great opportunity for clean technology. The event will help to drive the message home that a smart low-carbon future is within our grasp and that the disruptive technologies we need to make it happen are available today.”

Pavegen’s elegant design converts the kinetic energy of footfall into electricity that can be stored in a battery or used to power street lighting, advertising, information displays, and communications technology. When stepped on, the Pavegen tiles surface flexes a near-imperceptible 5mm, converting kinetic energy to up to 8 watts over the duration of the footstep, ie 8 joules. The highly engaging off-grid technology can make a low-carbon contribution, regardless of the weather, wherever there is high footfall.

Trialed successfully at events and sites round the world, including this year’s Santiago Marathon and last year’s London 2012 Olympic Games, the Pavegen flooring tiles contain wireless technology transmitting accurate data on how much renewable energy is being generated by each unit. This information can be sent to any designated website for access by smartphone or computer.

Audiences at the San Francisco marina will compete at specially designed Lexus Energy Pods, stepping on Pavegen tiles to win Lexus vouchers and exclusive access to events. The event is expected to draw millions of spectators between the Opening Ceremony on July 4 and the America’s Cup finals starting September 7.

High-res images and interviews available upon request.

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