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14 Dec 2010 02:12:34

Yorkshire company powers up to meet glob

Yorkshire based company EMSc (UK) Limited is pleased to announce continuing international success.

In Australia the company has set up a joint venture with Perth based Cockburn Electrical and in the UAE it has signed an exclusive distribution agreement with Wildcatos Oil services. Amecor and Ergon Energia are the exclusive partners for South Africa and Greece respectively. These international partners are supported by the EMSc offices in the UK and Cyprus.

The company carried out in-depth demographic and market research to identify countries in which to market Powerstar. Countries where there is not only a growing demand for a ‘greener’ approach towards energy consumption to overcome concerns about the impact on the environment, but also from businesses that are looking to find ways of reducing their costs through a more efficient use of the power they have to buy from energy providers.

In line with the success the company has been experiencing in the UK, it has also seen sales for Powerstar grow in markets across Europe. To meet demand in Cyprus the company has had to employ a new business development manager to manage office operations.

To further highlight the growing international interest in Powerstar Dr. Alex Mardapittas, designer and managing director of EMSc, recently appeared on national television in South Africa, on CNBC’s Powerlunch, to talk about Powerstar. He was also invited to be a guest speaker at the South African Energy Efficiency Convention.

Dr. Mardapittas commented; “As international interest in Powerstar increases, we will continue to identify and implement the most appropriate distribution strategy for each market. Our partners have long established businesses and know their respective markets very well.”

Powerstar is the most efficient voltage optimisation system in the world and can save up to 26.1% of total electricity consumption and related CO² emissions, all without compromising the supply to electrical equipment. The payback period is typically between 0.8 and 2.5 years.

Powerstar provides an instant solution to businesses and organisations, enabling them to save money by reducing energy consumption, at the same time cutting carbon emissions.

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