50cycles is family-run electric bike company with a new shop in Richmond upon Thames in Greater London and a showroom in Loughborough in the East Midlands. We specialise in providing the best powered bikes and the smartest cycling accessories. We've been in business since 2003 and have given thousands of people their first taste of electric cycling.

We only sell the most advanced and reliable electric powered bicycles and motorbikes which is why we are the official UK importer and distributor for Kalkhoff electric bicycles and UK MSR for Zero Motorcycles. These are some of the best electric vehicles anywhere in the world - reliable, practical and fun to ride, they will reward your investment over and over again.

Our latest electric bikes from Kalkhoff are manufactured in Germany. They are light, comfortable, high performance electric bicycles, with very long ranges and great equipment as standard. They use the latest version of the Panasonic brushless motor that proved so popular in the Giant Lafree.